Investment Advisory Services
Investment Management
of Client Assets
Custody of Client Assets
As it relates to clients, the investment advisory business is really quite simple. Clients expect outstanding investment management at a reasonable price; Nothing else really matters! Of course, it goes without saying that clients also expect their accounts to be properly serviced with information that is clear, understandable and administered through an efficient and easy to use system. They also expect their individual advisor to provide appropriate personal assistance and to serve as a fiduciary by always doing what is in the best interest of the client. But again, the bottom line for clients is outstanding investment management at a reasonable price.
We have purposely structured our platform to address this fundamental client requirement and to fulfill our fiduciary responsibility by incorporating two critically important client focused principles.
Complete Independence
FAN Advisors is not owned by any investment management company or any other financial services organization. FAN Advisors is privately owned, totally debt free and is therefore completely independent to always determine the best possible investment solutions for the ultimate benefit of the client. We are always completely unrestricted and totally free to select only the best possible money managers and if necessary remove any money manager.
Absolutely NO PROPRIETARY Products
FAN Advisors acts only as a “referring” RIA. In other words, FAN Advisors only selects the services of other unaffiliated money managers. Unlike many firms that personally manage assets, which provides an additional source of income for the firm, FAN Advisors has absolutely no financial incentive to promote any “in house or proprietary” investment solution. This also means that our representatives have absolutely no inappropriate pressure or personal financial incentive to offer any investment solution other than what is always in the best interest of the client.
These two core foundation principles contribute to an environment that fosters and promotes an inherent incentive for both the firm and the representative to provide the best possible investment solution for the client. Therefore, this enables us to fulfill our commitment to always do what is in the best interest of the client and provides clear and focused attention on delivering the best possible investment services at a reasonable price.